My involvement with United Airlines has been holistic, from inflight videos, social media and sponsorship, through brand and product advertising (traditional and digital), and has even included consulting on the airline’s uniform designs.
Haydn,
Your creative signature will always be indelibly stamped into the evolution of United's image and brand… The strength of your work earns you a place among legends like Saul Bass, the pioneering designer who created the iconic designs for both United as well as Continental… I believe that the words, images, stories, and ideas that you helped develop symbolized and summarized the United we've all been building together… Thank you for helping us make our values visible, for helping us find a place within the minds and hearts of our customers around the world.
Oscar Munoz, Chairman, United Airlines.
In my current role and in my prior role as CMO at Verizon I have produced over ten thousand pieces of creative... this is only the second unsolicited letter I have sent to call out exceptional work- specifically your “One journey, Two Teams” campaign.
John Harrobin, Chief Marketing Officer, Audible Inc.